Gucci Design Ancora
ACTIVATION
Exhibition & Installations Production
THE PROJECT
From an idea by Sabato De Sarno, a project curated by Michela Pellizzari and designed by Guillermo Santomà, Gucci delves into the world of design through the customization and reissue of five iconic pieces of 20th-century Italian design, in the color Red Again. The project, launched during Milan Design Week 2024, includes: the reissue of design pieces and the spatial design of the Gucci Design Ancora exhibition at the Via Montenapoleone store.
